02012 Annual Report
Throughout all of 02012, we kept track of our hours and to which client and the type of work. It wasn’t easy and we probably missed a bunch of items here and there, but we’ll continue because we see the value. The reason we started all of this was due to not knowing if the business was making money or losing it. You can improve what you aren’t measuring. This is a glimpse of how we spent our time in 02012, some of the numbers are surprising, even for us!
Getting to your minimum hourly rate
If you are starting your business or freelancing, you need to figure out your minimum hourly rate. It isn’t hard, but it probably factors in many more things you never considered. In this article, we’ll create a simple spreadsheet to let you know how to calculate your minimum hourly rate to keep the company afloat.
Omnibus 02012
The 02012 round-up. The Mayans were wrong and the world did not end, which is good for us, because the last year has been phenomenal and the next one is shaping up to be even better.
Let’s have a look back and some of the articles and events in 02012 and update you on anything you may have missed.
Does your flier care about the customer?
I found a flier promoting the local film festival’s app. I was stunned at how poorly thought through the experience was, from copy-editing to putting machines before customers, it needed to be dissected and understood so it doesn’t happen in your future projects.
Calendar Business Cards
As a challenge, is it possible to re-invent the year calendar through a different lens? Rather than appointments, red days or other events, what if we put the days of the week first rather than the number? Then, to top it all off, what if you had to fit it onto a business card? This articles walks you through the process, the pitfalls and links to some code so you can make your own designs.