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You’re doing it wrong

This is a catch-all category for when I complain about your crappy business. You’re doing it wrong is a list of new articles about how to potentially improve your out-dated way of dealing with customers.

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Ninja EDC: Shinobi Rokugu

What can we learn from ninja EDC? They were masters are surveillance and information gathering. What are the modern equivalent of their tools?

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Emoji Explosion

😀 Emoji characters are an interesting sub-set of how we use language. We explore some of the technical and historical aspects of emojis.

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Intuitive Design or something else …

Next time you say “Intuitive” listen to the words exiting your mouth and think. Intuitive is relative to culture, education and past experiences. If you’re entire system relies one some past knowledge, then you’d better have a good system in place to education your readers, but there is a much simpler other option.

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Tapped out

The office sink is so poorly designed, it triggered this article about everything that’s wrong with it, and how it can be improved.

Remember, if the you’re doing it wrong, it’s not always your fault. It was the job of the designer to build a product that was both easy to understand and easy to use. When that fails we tend to blame ourselves for being stupid. We should be appalled at the bad design that we accept on a daily basis. Not any longer!

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Does your flier care about the customer?

I found a flier promoting the local film festival’s app. I was stunned at how poorly thought through the experience was, from copy-editing to putting machines before customers, it needed to be dissected and understood so it doesn’t happen in your future projects.

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